What is Video Conferencing

The rise of remote working

An increasing number of companies tend to switch to remote work and online collaboration. This trend has persisted for a number of years, however, it has certainly become mainstream due to the far-reaching implications of COVID-19. Many businesses have to adopt video conferencing solutions in effort to maintain their efficiency amidst travel restrictions and quarantine. In many ways, recent events have made it quite clear that effective video collaboration tools are critical for the proper performance of any organization.

Ease of use and no downloads

Video conferencing software should be easy to adopt and use by non-experienced IT users. It should be simple to start or join a video meeting, invite meeting participants or manage your conference from any device. It is also important to allow users to connect from their browsers without installing any apps. This opportunity was opened up by the development of WebRTC technologies facilitating in-browser communication.

From meeting rooms to huddle spaces and workplaces

Users do not want video communication to be limited by the boundaries of conference halls and meeting rooms. Instead, video conferencing has become a simple day-to-day communication tool that is used on workplaces: you can take part in large video meetings, share your content, record conferences, exchange messages - all of it from your own PC. Such changes have been made possible by the wide adoption of SVC (scalable video coding) architecture allowing organizations to hold thousands of conferences on usual servers. Besides, this technology has made it easier and less costly for businesses to connect new users.

Security and reliability of your meeting solution

Meeting solutions should be able to operate in changing network conditions or low bandwidth to allow consistent video conferencing experience. This is essential for users working from home in regions where there’s insufficient internet bandwidth.